URL Builders
- url_utm_ga(url, utm_source, utm_medium=None, utm_campaign=None, utm_content=None, utm_term=None)[source]
Generate a URL with UTM codes for your campaigns.
- Parameters:
url (str) -- a valid URL, required
utm_source (str) -- the referrer of the traffic (e.g. facebook, twitter)
utm_medium (str) -- marketing medium (e.g. banner, email)
utm_campaign (str) -- the name of the campaign (e.g. summer_promo, 20pct_off)
utm_content (str) -- ad name / differentiator (e.g. 728x90, mpu, square_banner)
utm_term (str) -- search terms bid on (only relevant for search campaigns)
- Returns:
URL-encoded string for the campaign
>>> url_utm_ga('mysite.com', utm_source='the source') 'mysite.com?utm_source=the+source'
>>> url_utm_ga('mysite.com', utm_source='the source', ... utm_medium='THE MEDIUM!!', ... utm_campaign='campaign*name&^%',utm_content='728x90') 'mysite.com?utm_content=728x90&utm_campaign=campaign%2Aname%26%5E%25&utm_medium=THE+MEDIUM%21%21&utm_source=the+source'